Labor Efficiency

Labor Efficiency is an Avia feature that reveals when your stores were overstaffed or understaffed relative to actual customer demand. Rather than showing raw headcount, it surfaces the specific time slots where staffing was out of sync with traffic — so you can adjust future schedules with precision.

How it works

The analysis is built on two key signals:

  • SPLH (Sales per Labor Hour) — measures how much revenue was generated per hour of staffed labor. A high SPLH can signal understaffing; a low SPLH can signal overstaffing.

  • CVR (Conversion Rate) — the share of visitors who made a purchase. Used alongside SPLH to confirm the direction of a staffing deviation.

Avia compares each time slot to the same moment on the equivalent day of the week in the baseline period. A slot is flagged when SPLH falls outside one standard deviation of the baseline — with CVR used to confirm whether it's understaffing or overstaffing:

SPLH vs. baseline

CVR vs. baseline

Flag

Higher than baseline

Lower than baseline

Understaffed — demand existed but couldn't be captured

Lower than baseline

Normal or lower

Overstaffed — labor cost not matched by sales activity

Before you start

Labor Efficiency requires three data sources:

  1. Traffic data from your Avia device

  2. Sales data from Shopify

  3. Labor hours entered for each store

Labor hours should be added before Avia runs the daily Labor Efficiency calculation.

If labor hours are missing for the selected dates, Labor Efficiency may appear empty or incomplete. If labor hours are added late, the data may require support review before it appears correctly.

Adding labor hours

Option 1 — Manual entry (via the dashboard)

Navigate to Store Management → Labor Hours. Assign shifts per employee across the week. You can also enter Floor Hours for aggregate or unassigned labor. Use Copy previous week to pre-fill from the prior week and adjust from there. All changes are auto-saved.

Option 2 — CSV import

If you manage schedules in a spreadsheet or third-party scheduling tool:

  1. Navigate to Store Management → Labor Hours

  2. Click Download sample CSV and fill in your labor hours using the template

  3. Click Import CSV and select your completed file

  4. Review the import summary and confirm

Use the Avia CSV template exactly — custom column names or formats are not supported.

Dashboard metrics

Metric

What it shows

SPLH

Net sales ÷ labor hours. Primary efficiency signal.

CVR

Conversion rate for the period. Confirms understaffing when SPLH is high.

Total Labor Hours

Sum of all entered labor hours for the selected period.

Understaffed Hours

Approximate total hours in flagged understaffed slots (e.g., ~5h across 4 slots).

Overstaffed Hours

Approximate total hours in flagged overstaffed slots.

Efficiency Score

0–100 composite score summarising overall staffing alignment. Higher = fewer deviations.

Labor Cost %

Labor cost as a % of revenue. Requires cost data to be configured.

Why it matters

Labor is typically a retailer's largest controllable operating expense. Scheduling decisions made on intuition or broad averages are expensive — either in missed sales (understaffing) or unnecessary payroll (overstaffing). Labor Efficiency replaces guesswork with signal grounded in your actual traffic and sales data.

Use it to answer: - Were we understaffed during our busiest windows last week? - Which stores are consistently over-scheduled on slow mornings? - Did our new schedule reduce overstaffing vs. the prior period? - Where did we lose conversion due to insufficient floor coverage?

Important Note

Labor Efficiency may need enough historical data before all insights become available.

If you see a warning about insufficient baseline data, it means Avia does not yet have enough previous data to compare against. Continue entering labor hours consistently, and Labor Efficiency insights will become more useful once enough baseline data is available

CSV import is rejected - If CSV import is rejected, make sure you are using the Avia CSV template downloaded from the Labor Hours screen. Custom column names or custom formats are not supported.

If Labor Efficiency is empty

If Labor Efficiency appears empty, first check that all required data is available for the selected store and date range.

Before contacting support, confirm that:

  • The correct store is selected

  • The correct date range is selected

  • Labor hours were added for the selected dates

  • The store was open during the selected dates

  • Traffic data is available for the selected dates

  • Shopify sales data is available for the selected dates

  • Store opening hours are configured correctly in Store Management

Labor Efficiency requires traffic data, sales data, and labor hours to calculate results.

If one of these data sources is missing, Labor Efficiency may appear empty or incomplete.

Need help?

If Labor Efficiency appears empty or does not look correct after checking traffic data, Shopify sales data, and labor hours, contact Avia support at support@retailogists.com.

When contacting support, include:

  • Store name

  • Selected date range

  • A screenshot of the Labor Efficiency section

  • Whether labor hours were added for the selected dates

  • Whether Shopify sales data is appearing correctly